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PubMatic AI Insights for Publishers
PubMatic introduces AI Insights, a real-time AI-powered demand intelligence solution that helps media owners interpret marketplace trends efficiently.
Editoria Italia Adopts Arc XP for Digital Growth
Italian media group Editoria Italia implements Arc XP as its unified operating system to enhance AI workflows and digital audience engagement.
Ecommerce Marketing Tools for Online Merchants
New ecommerce marketing tools unify data and automation to help merchants improve campaign performance and measure ROI across email and SMS channels.
Global Marketing Agency Expands With New International Offices
A global marketing agency has opened new offices in Mexico City and Toronto to provide localized advertising services and analytics for world brands.
Solum and EWQ Deepen Retail Technology Partnership
Solum and EWQ have expanded their retail technology partnership, integrating software with hardware to deliver unified in-store digital communication.
ARS Selects Horizon Next Media for Innovation
Horizon Next Media has been appointed as the agency of record to implement video-led and analytics-driven media strategies for the ARS brand.
Freestar Launches pubOS Publisher Operating System
Freestar launched pubOS, a unified Publisher Operating System. It integrates monetization technology and AI to help streamline digital publishing.
LiveRamp Introduces AI to Accelerate Marketing Growth
LiveRamp introduces AI capabilities to automate audience creation, campaign optimization, and marketing measurement for data-driven brand growth.
Healthcare Marketing Integration with Reddit
The expansion of a healthcare marketing platform through social media integration allows for targeted professional audience insights and measurement.
AI and 5G-Advanced Technology Innovations in Advertising
Exploration of AI-powered click optimization and advancements in 5G technologies that improve hyperlocal advertising performance and campaign ROI.