he costs of poor delivery are well known. Yet, retailers do not fully comprehend the picture and fail to successfully deliver the final result. 56.8% of consumers say that retailers are nothing more than mediocre in this regard.
Adding to the challenge is the Amazon Effect that raises the benchmark higher and higher. Unsatisfactory customer experiences mean more than just unimpressed buyers. Errors in package tracking can also lead to situations like delays, customer service expenses...
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