Denise Cronwall Activewear, Womens Tennis Apparel, Boutique-Style Activewear, Designer Tennis Clothing. Guided by a feminine aesthetic and a love of elegant curves, textures and accentuating details, I design for gracious women who like to express their elegance and style at all times. Given my Swedish and Argintine origin my design aesthetic tends to naturally combine a unique minimalistic Scandinavian influence with a touch of Latin warmth.